Pivoting to Email

Aliza Nisenbaum, La Talaverita, Sunday Morning NY Times (2016) (Via.)

Quick programming note: my Sunday New York Times Digests, which I’ve been doing every week since December 2, 2007 (i.e., the past 12 years and change – gulp) are moving to an email-only format.

I’ve actually been sending them out via email since 2014, when my buddy Austin Kleon suggested I share them in email newsletter form. (Email newsletters were all the rage then.) In that time, a few thousand people – including people at the New York Times – have signed up for the newsletter version with very little promotion on my part, suggesting there is interest in the email iteration of it. I’ve gotten some positive feedback and shout-outs on it as well, which is always nice.

In the first edition I emailed out to people, I explained that I started doing these Sunday New York Times Digests to “give myself a Sunday morning ritual, to keep track of articles I wanted to talk to my dad about, and to assemble an archive of my recurring preoccupations, as well as track how those preoccupations shift over time.” Those things are still, more or less, true. But my life is different now than it was when I started doing these, and sometimes I debate whether to continue. For now, though, I’m content to simply make them emails and free up this blog for other – and hopefully more-frequent – posts.

If you’d like to continue reading my Sunday New York Times Digest, you can sign up to receive them via email here: https://tinyletter.com/mattthomas. (And even if you don’t subscribe, you can read them, including the latest one I sent out yesterday, in the archive here.)

Who knows, I might change my mind and go back to posting them here, but for now I’m going to try things this way.

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